Finding the Right Software Company for your Trucking Logistics Operation

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By João Ricardo Gubolin, Chief Business Development Officer · December 27th, 2022

Nowadays, there are many SaaS – short for Software-as-a-Service – companies out there. Therefore, trucking logistics companies have a wide range of solutions to choose from. However, given this quantity that continues to grow daily with new entrants proposing new technology approaches, how should trucking logistics companies choose the best SaaS partner to achieve their objectives?

Review the Company’s Website Content

Whatever way you might have used to find the solution you judge to be a good fit for your trucking logistics operation, you often limit your inquiry to the pages linked on its website heading. Mostly, those pages display their product’s features, pricing, and customer testimonials. However, go further than that. Look at the content they post online and see if they know the market, and do research to find out their authority in it. Trucking logistics companies have singularities in their operation, unlike other segments. So, an industry-specific experience can help distinguish between the SaaS companies you are looking for in your trucking logistics operation to take this partnership further.

Search for Company Reviews Online

The initial approach of looking at pages on the Saas company website heading allows an understanding of their product. Still, after the purchase decision has been made and the project starts, you get a sense of what to expect from the services you just acquired after the project ends. Therefore, looking for company reviews online allows you to hear what customers experience, not only with the product itself but with the SaaS company’s services. Customer Onboarding, Support, Contract Periods, and Billing can be some of the points to look for after the initial research on the company has been done. Assessing these areas and what to expect can be time-saving and sometimes even improve your negotiation.

Ask for Similar References

When SaaS companies display on their websites customer testimonials, potential customers feel more comfortable and confident that the solution will help them achieve their objectives. However, when you talk to those references, you explore another perspective that can help you address your concerns before making the final decision. I also have seen this strategy work to help negotiate contract terms and project scope when using this opportunity to ask how their experience on that subject has been.


Knowledge and research should always be noticed and never be shortened. Even though nowadays information is readily available, sometimes we need help to apply best practices and new initiatives to help you make the best decision on a SaaS solution in your trucking logistics company operations. The rapid pace of changes sometimes tempts us to make quick decisions, which can imply long-lasting consequences later. Therefore, improving decision-making on SaaS Solutions in your trucking logistics operation must always be welcomed.

Please let me know what your thoughts are in the comments section below. If you enjoyed this reading, leave a like, and share this article with someone who may find it helpful.

João Ricardo Gubolin is the Chief Business Development Office of Ghubee.

Ghubee is a platform specializing in trucking logistics APIs, integrations, and intelligent systems. Our focus is to automate the communication-integrated systems of vehicles through next-gen networks, AI and machine learning, IoT, big data, cybersecurity, and 5G in the best possible way and at the lowest possible cost. Expanding a company’s culture to new technologies is necessary to remain in the current market. In addition to reducing costs and increasing productivity, integrating digital services into the organization’s systems is essential in the new economy. To schedule a free consultation, click here or visit

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