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As reported by the latest American Transportation Research Institute (ATRI) Critical Issues in the Trucking Industry – 2022 Report, Fuel Costs Top the List of Trucking Industry Issues. [1] 

Many events brought Trucking companies into this very challenging scenario, but how to turn this into an opportunity to improve operational efficiency? APIs are nowadays accessible tools to trucking operations of all sizes, and if used appropriately, they can leverage this problem to increase profits.

What are APIs

According to Encyclopædia Britannica, Inc, “API, in full application programming interface, sets of standardized requests that allow different computer programs to communicate.” [2] APIs are becoming increasingly popular among web systems based, which have the premise of being accessible from any device with an internet browser and internet connection. Most marketing leaders’ trucking company systems have a dedicated section for their APIs‘ documentation on their websites. However, having this information available may not be enough to incorporate APIs into every trucking operation. Maybe not every system already in use in the organization has this communication protocol embedded in the solution.

Examples of Trucking APIs’ Use Cases

Although APIs leverage data integration amongst different areas of trucking operations, business owners need to see those initiatives, not as the end but to increase profits. For instance, having all fuel transactions fed into the company’s Enterprise Resource Planning (ERP) or Transportation Management System (TMS) in real time allows managers to interpret this information and make early decisions that can positively impact the operation’s bottom line. In this scenario, companies would use this flow of information to direct drivers toward the best practices to save money on fuel. However, how to act before you start taking losses?

Another use of APIs to save money on fuel is to leverage online information to improve the planning of dispatches and fuel surcharges. For instance, having an online tool to estimate the cost of dispatches and their gross margin based on real-time fuel prices when planning them brings more decision power to managers and positively improves the company’s profit margin. Not to mention that decision-makers can leverage this information in intelligent systems to update the company’s revenue forecast in real time.

Conclusion

APIshave now conquered a special place in systems’ design and decision-makers’ desires. It is now the time to use technology to increase profits instead of as an end to increase overhead costs. Employees and partners must conduct tech initiatives focusing on business value to ensure the employment of the most up-to-date resources to perpetuate business.

Please let me know what your thoughts are in the comments section below. If you enjoyed this reading, leave a like, and share this article with someone who may find it helpful.

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João Ricardo Gubolin is the Chief Business Development Office of Ghubee.

Ghubee is a platform specializing in trucking logistics APIs, integrations, and intelligent systems. Our focus is to automate the communication-integrated systems of vehicles through next-gen networks, AI and machine learning, IoT, big data, cybersecurity, and 5G in the best possible way and at the lowest possible cost. Expanding a company’s culture to new technologies is necessary to remain in the current market. In addition to reducing costs and increasing productivity, integrating digital services into the organization’s systems is essential in the new economy. To schedule a free consultation, click here or visit https://ghubee.com.

[1] https://truckingresearch.org/atri-research/top-industry-issues/

[2] Britannica, T. Editors of Encyclopaedia. “API.” Encyclopedia Britannica, September 27, 2022. https://www.britannica.com/technology/API.

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Listen to this article: https://ghubee.com/2022/11/18/podcast/